#Morethanfootball Action Weeks 2020 – Impact Report

#Morethanfootball Action Weeks 2020 – Impact Report

From 15 September until 11 October 2020, European clubs, leagues and FA’s joined forces to promote the social power of football throughout the #Morethanfootball Action Weeks campaign. The campaign saw more than 100 organisations take part and the impact report provides an overview of all the actions as well as an insight into the campaign’s reach and highlighting of key facts and figures.

Key facts & figures

  • 108 participating clubs, foundations, trusts, leagues and FAs
  • 30 European countries represented
  • 4,041 total social media posts
  • 41 million people reached online through #Morethanfootball
  • 67 million impressions generated
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